DIAMOND EDUCATION
With so many options, choosing the right diamond can feel overwhelming.
At Paul’s Jewelers, we’re here to guide you every step of the way so you can make a confident, informed choice.
The 4Cs of Diamonds
A diamond’s quality is defined by four main factors: color, clarity, cut, and carat. These work together to determine its sparkle, value, and how well it fits your budget and style.

Cut
Considered the most important C, cut defines how well a diamond’s facets interact with light. A well-cut diamond maximizes overall visual impact.
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Color
Not all diamonds are frosty white, in fact, a large number of them display different hues. Learn more about color and how it impacts price and beauty.
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Carat
Carat is undoubtedly one of the first things clients think about when shopping for a stone, as it’s often linked to a diamond’s size and overall presence.
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Clarity
Clarity refers to the presence or absence of imperfections within a diamond. The fewer of these, the clearer and more brilliant the stone appears.
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Brilliance, Fire, & Scintillation
Diamonds are world renowned for their hallmark shine. Learn about the three properties that make a diamond's sparkle possible: brilliance, fire, & scintillation
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Natural Diamond Formation
From carbon buried deep in Earth’s mantle to brilliant gems — uncover the fascinating science behind the stones in your jewelry.
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